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PROUDLY PRESENTS
AI+
BUSINESS+ OPPORTUNITY!+
Local Launch+
THURSDAY, 24th JULY 2025
AUCKLAND, NEW ZEALAND
CONNECT
SHARE
EMPOWERED
The Premier Gathering of Leaders Driving SME Transformation in New Zealand
Our flagship inaugural McCarthy Brands ANZ SME Growth Event is a must-attend event for business owners and entrepreneurs from diverse industries. This event brings together thought leaders and decision-makers from the SME sector to share cutting-edge models, emerging trends, and innovative technologies that drive business stewardship and redefine leadership.
Tāmaki Makaurau Auckland is New Zealand’s economic engine and gateway to the nation. With a strong start-up scene and thriving innovation networks, it’s where bold ideas meet real opportunity.
PRICING
EARLY BIRD SPECIAL PRICE
$79 $39NZD*
[*Early Bird Ticket Price Until 17th July]
WHAT'S INCLUDED
🎁 Entry Includes a Goodie Bag!
(Mini-Biz Starter Toolkit valued$)
📚 Power-Packed Seminars & Workshops
Led by industry experts and trailblazing SME founders
🤝 Network with 200+ Business Owners & Entrepreneurs + Experts
Make real connections, share real stories, spark real growth
🔥 Exclusive McCarthy Brands ANZ Event Offers
One day only. Big value. No fluff. Onsite offer only
🍽️ Luncheon, Refreshments & Beverages Provided
With wine proudly sponsored by Villa Maria—because business should be celebrated.
🎉 Go in the Draw to WIN an Exciting Prize!
Must be present to claim… and trust us, you’ll want to be.
Onsite registration will incur a $79 fee — and no goodie bags will be provided.
*Pre-register to save and score the full experience!
Join us to harness technology, address business challenges, and shape a sustainable future for New Zealand’s vibrant SME Business Owners and Entrepreneurs' community.
Seats are limited. KEYNOTE SPEAKERS.
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Brought to you by McCarthy Brands New Zealand Limited and with the support of our Partners.
Together, we build more than an event — we build enduring partnerships and a legacy of excellence in people, business and community.
Host Partners
Local Partners
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Hotel Partners
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McCarthy Brands NZ Partners with Middlemore Foundation to Support Kidz First Hospital
McCarthy Brands New Zealand, a family-owned enterprise known for its diverse consumer goods and business solutions, proudly announces a new partnership with the Middlemore Foundation. This collaboration aims to support Kidz First Hospital, enhancing healthcare services for children in South Auckland.
With a commitment to community welfare, McCarthy Brands NZ has a history of contributing to non-profit organisations, sports clubs, and educational institutions in-need areas. Middlemore Foundation exists to support the health and wellbeing of South Auckland communities, with a strong focus on children and young people.
This partnership reflects a shared vision to uplift the community by providing essential resources and support to those in need. Together, McCarthy Brands NZ and the Middlemore Foundation are dedicated to making a tangible difference in the lives of children and families across South Auckland.
For more information about this partnership and how to get involved, please visit McCarthy Brands NZ and Middlemore Foundation.
Experience a Dynamic
event designed for Ambitious
SMEs BUSINESS OWNERS and ENTREPRENEURS.
Agenda at a Glance
10:00 AM – 10:20 AM | Registration & Welcome Coffee
10:20 AM – 10:40 AM | Opening Remarks
McCarthy Brands NZ & Launch - AI+ Business+ Opportunity+ by Fono McCarthy
10:40 AM – 11:00 AM | Workshop
Product Management and Strategic, Tactical for SME & Workshop by Todd Birzer
11:00 AM – 11:20 AM | Workshop
Business+ Sales and Marketing & Workshop by Richard Bowe
11:40 AM – 12:00 PM | Partner
Work Your Way: The Future of Business Is Flexible by Laura Keil-Hall
12:00 PM – 12:20 PM | Partner
AI for SME growth, Microsoft 365, Automation and Practical AI by Joey Nanai
12:40 PM – 12:50 PM | Q&A Panel
Chairing by TBA
Closing
12:50 PM – 1:00 PM | Closing Remarks
Call to Action, Thank you! McCarthy Brands ANZ
Lunch & Networking - Wines sponsored by Villa Maria
1:00 PM – 2:00 PM | Lunch provided & Mix-and-Mingle
*PLEASE NOTE: The event program is subject to change following publication.
For the latest updates, please refer to our website or contact our events team using the details provided below.
By Attending the "McCarthy Brands New Zealand’s SME Growth Event", You’ll Learn…
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A Modern Growth Playbook
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AI Confidence (Not Just Curiosity)
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Fresh, Authentic Connections
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Clarity on Your Next Move
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Tools to Work Smarter, Not Harder
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A Dose of Real-World Inspiration
Proven strategies for scaling your business in today’s fast-changing landscape — no corporate fluff, just what works.
Hands-on experience with tools like AI and others — so you can use them today!, not “someday.”
Real conversations with other business owners, creatives, and founders walking the same path — not just LinkedIn likes, but relationships that matter.
Whether you're just starting or ready to scale, you’ll leave with a sharper vision and actionable steps tailored to your stage of business.
No hype. Just honest stories, practical insights, and a community that reminds you: you’re not in this alone.
USANA Conference Centre
Level 1, 93 Ascot Avenue, Greenlane, Auckland 1051
VENUE.
Introducing: "Redefining Leadership in Business"
It’s time to stop treating boldness, vulnerability, creativity — and difference — as barriers.
We haven’t just been underrepresented at this level — we’ve been absent.
That changes now.
This isn’t about fitting into the old model. It’s about building a new one.
One that reflects how leadership actually looks in today’s world — diverse, dynamic, and unapologetically real.
Join us. Let’s take our seat at the table — or better yet, build a new one.